Mentholatum AD Anti-Itch Cream – Steroid-Free Dry Skin Relief (Made in Japan)

Mentholatum AD – Effective Treatment for Dry and Itchy Skin

Mentholatum AD is a dermatological skincare series developed by Rohto Pharmaceutical in Japan, specifically formulated to target itchy, irritated skin. Each product in the AD line is carefully engineered with active ingredients and a pleasant skin feel to deliver effective and gentle relief.

Highly popular both in Japan and internationally, Mentholatum AD is affectionately called the “Little Blue Nurse” or “Blue AD” by overseas fans. It’s often a top pick among tourists and professionals traveling to Japan due to its reliable performance and reputation.

Why It’s Needed:

During colder months like autumn and winter, your skin loses moisture and oil, making it more vulnerable to itchiness and external irritation. This is especially true for people with sensitive skin or those prone to skin conditions such as eczema or dermatitis.

Mentholatum AD includes three main anti-itch components designed to interrupt the itch-scratch cycle:

• Crotamiton – relieves itching and irritation
• Lidocaine – a local anesthetic to numb itchy areas
• Diphenhydramine – an antihistamine to reduce allergic itch

These are combined with moisturizing agents to nourish dry skin and prevent future flare-ups. Whether it's mild irritation after bathing or discomfort from tight clothes, this ointment provides fast, lasting relief without steroids.

Key Features:

• Steroid-free formula, gentle on sensitive skin
• Soothing, non-sticky texture
• Combats itchiness from dry skin, eczema, dermatitis, insect bites, and more
• Moisturizes the skin while treating the source of the itch
• Manufactured by Rohto, a trusted Japanese pharmaceutical brand

Product Variants in the Mentholatum AD Series:

• Mentholatum AD Cream
• Mentholatum AD Lotion (Mentholatum AD乳液)

Active Ingredients (per gram):

• Crotamiton – 50 mg
• Lidocaine – 20 mg
• Diphenhydramine – 10 mg
• Tocopherol Acetate (Vitamin E derivative) – 5 mg
• Glycyrrhetinic Acid – 2 mg

Inactive Ingredients:

Liquid paraffin, glycerin, 1,3-butylene glycol, urea, glyceryl stearate, triethanolamine, isopropyl palmitate, cetomacrogol, sodium lactate, carbomer, cetanol, cholesterol, l-menthol, magnesium chloride.

Indications / Effects:

• Itchiness
• Dermatitis
• Rashes
• Hives
• Insect bites
• Eczema
• Skin ulcers
• Heat rash
• Chilblains

Usage / Dosage:

Apply an appropriate amount to the affected area several times daily.

Precautions for Use:

Do Not Use:

• On eyes, lips, or other mucous membranes
• On wounds or damaged skin

Consult Before Use If:

• You are under a doctor's care
• You have a history of drug allergies
• You have severe oozing or damaged skin

Stop use and consult a healthcare professional if:

• You experience skin reactions such as redness, swelling, rash, irritation, or burning
• Symptoms persist beyond 5–6 days

Trusted Worldwide:

Mentholatum AD is recommended by dermatologists and widely used in Japan. Its reputation has grown globally, making it a staple skincare product for dry, itchy, and irritated skin.

Stay comfortable, hydrated, and itch-free — try Mentholatum AD today.